Avid is a brand name owned by SRAM, a well-known global manufacturer of bicycle components. Avid is primarily known for its high-quality brake systems, including disc brakes, brake levers, and calipers. Avid's disc brakes are designed to provide excellent stopping power and durability, making them a popular choice among professional and recreational riders alike.
The company's brake levers are designed to provide excellent control and feel, with ergonomic shapes and adjustable reach. Avid's calipers are designed to provide excellent modulation and consistent braking performance. They use high-grade materials, like aluminum, to construct their brake systems.
In addition to brake systems, Avid also produces a variety of other bicycle components such as brake pads, rotor, and adapters. These components are engineered to work together seamlessly, ensuring optimal performance and durability. Avid uses state-of-the-art technology and advanced manufacturing techniques to produce their products. They also conduct extensive testing on their products, both in the lab and on the road, to ensure that they perform well in real-world conditions.
The company is known for its focus on innovation and quality control. Avid's brake systems are used by many professional riders and teams in various competitions. The company has a wide distribution network and their products are available worldwide.